Here are five key reasons why video conferencing is superior to audio conferencing.
- Video conferencing is far more engaging than audio conferencing
Sometimes you have no alternative and you must default to just audio conferencing. However, video conferencing is a real game changer and should be the new default for your business. Once video engages during a call any sense of distance is removed. There is no longer any semblance of “out of sight, out of mind.” Participants are also less likely to zone out or multitask, as they might on an audio conference. Instead they will maintain virtual eye contact resulting in superior levels of closeness and engagement.
- Video conferencing is as good as being there, and is more efficient
Video conferencing can enable key team members to participate in meetings when it might otherwise make no sense. In many instances employees must travel or may not be able to make it into the office. In other instances, you may only need to have a short five-minute meeting and it may take longer to gather everyone in the same space than it would take to have the meeting. These instances are what makes videoconferencing ideal because it is as if no matter the geographical distance you are in the same room.
- Video conferencing enables superior communication and learning
Those intimately familiar with the inferior temporal, superior parietal, and orbitofrontal cortexes, as well as various other regions of the brain, assure us that humans process visual information far faster and more capable than text or audio. Forbes Insights conducted a July 2017 global survey of over 300 executives. This research shows that 62% of executives agree that relative to audio conferencing, video conferencing significantly improves the quality of communication, a figure that rises to 73% among high-growth companies.
- Video conferencing keeps dispersed teams connected and aligned
Face-to-face interaction is generally most effective and by using today’s state-of-the-art, cloud-delivered video conferencing, it is the closest thing to working together in person. It completely removes the sense of distance. Video conferencing also translates into closer relationships – even between team members or clients who have yet to meet in person. It will allow new relationships to be built and will make it so employees who have never met recognize one another.
- Video conferencing gets things done
Video conferencing is ideal for many positions, sales being one of the biggest. In sales, face-to-face is important in the beginning of a growing relationship and once a client is on board the goal shifts. The relationship transforms from “getting to know” to “getting this done” making video conferencing a powerful and efficient tool that speeds up this process. With video conferencing, it is easy to put together a call and get face-to-face, making sure customers get their questions and issues addressed as soon as possible. This drives better communication, creates trust, and builds stronger relationships quickly.
Your business must always communicate effectively. However, using multiple resources to do this is not just costly, but counterproductive. It also gives you and your team much more work when having to keep on top of multiple platforms. At StratusDial, we totally get it. We have been serving Nationwide and local communities in Richmond Virginia since 2011.
This is precisely why we have created a platform that delivers the latest and most up to date business communication services in one convenient package. Our primary service is our VoIP (Voice over Internet Protocol) business phone system. This state-of-the-art system brings you the latest unified communication tools on top of video conferencing. Including features such as virtual e-fax, SMS messaging, managed networking, voicemail transcription, call center tools, SIP Trunking and many more.
We have thought of everything to ensure when you partner with StratusDial you can focus on what you do best knowing we have your entire business communication systems sorted!
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